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RSS and Search Engine Optimization
Keyword stuffing
Keyword stuffing is the deliberate beefing up of particular phrases in the content of the web page. It is a search engine optimization technique for any web site promotion.The keyword stuffing has made history more for its abuses than for its uses. It was used as a bait to hook more and more traffic onto its web page, in an attempt to ethically or unethically shovel up the rankings of the websites.
Consider some instances - keyword stuffers used to hide the irrelevant keywords, by coloring it same as the web page background, making the search a mountain out of a mole hill.
The more intellectual web designers infested their contents with most coveted words like 'sex' even it had far anything to do with that pretext.
Some stuffing freaks did this art ad nauseam, as such at the end of the day there were more keywords on the web page than its contents and the web page looked more of an American tattooed pattern.
Then one day, all of a sudden leading search engine websites like Google and Msn , came down heavily on these practices and specified their norms to keyword stuffing , failing which the web designers would be nabbed and their website banned for ever.
These guidelines - Squashed the practice of ratings based on the frequency of the keywords.
In contrary it made way for themed related keywords that have something to do with the content of the website.
Specified the degree to which any keyword can be impregnated, and also the positions where they are to be stuffed. New SEO standards occurred that balanced the playing field for ethical website companies.
A stuffing of up to 10% in major headings, first paragraph, ending and sparsely distributed in the middle is desirable for any website promotion. A word of caution It is highly recommended that your keywords be relevant and practical... In short, you won't need to stuff keywords if you are writing about what your company does... just be award of the key words you want to use and use them wisely.
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